Strategic design &‍ DEVELOPMENT

Re-imagining complex problems and identifying competitive advantage for products and services.
See work
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about

I solve product strategy challenges and remove growth barriers for retail companies, small business owners, and entrepreneurs, while seeking competitive advantage.

My experience includes 9 years in consumer product development and under 2 years in venture capital and data analysis.


Fashion Business and Data Visualization
     Parsons the New School (26')
Dual MBA/MA in Design Leadership and Analytics

     Johns Hopkins University (25')
     Maryland Institute College of Art (25')
BA in Industrial and Product Design
     Rochester Institute of Technology  

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WHAT I DO

SD

Strategic Design

Look at the problem from a design thinking mindset to extract internal and external value.

BD

Business Design

Craft a business model that brings out the best in the product or service in an efficient manner.

DA

Data Analysis

Uncovering actionable insights for business improvement by analyzing data sets.

PD

Product Design

Solving problems creatively with user need, business goals, and manufacturability in mind.

Selected Work

DA
Girl shopping in store.
Analysis of Retail Success
   •  coming soon
PD
BD
SD
Logo centered
Ecom. GTM & Brand Strategy
   •  coming soon
DA
Project: Data analysis of product lead times
   •  see report
SD
Image of cut patterns for manufacturing.
   •  see report
BD
Project: SG Blooms
SG Blooms GTM Strategy
   •  coming soon
PD
Project: CXT-1 training sneaker
   •  on the market
SD
PD
Project: Bag line development
   •  on the market
PD
Project: Fly & Flo retail app concept
   •  concept
PD
Project: Sunglasses
   •  on the market

Testimonials

"[Stephanie's] strategic mindset and strong focus on process management allows her to consider important factors beyond the design brief as well as the impact of design decisions on the overall success of a business.” 

D. wang, manager

"I was very impressed with her commitment to developing a scope of work...the client was happy with the recommendations and intent on implementing the suggested solutions. Overall, I found Stephanie to be an effective consultant who delivers results and cares immensely about her clients. I would highly recommend Stephanie Lawrence to any organization looking for a capable and proven problem solver with a passion for helping others."

WILL HOLMES, TEACHER

“Stephanie can very easily identify what is missing in a process, design, and a line. She has such a great ability to put the pieces together at a high level.” 

GIOVANNA PETRALIA, designer

“It takes a truly responsible and cognizant designer. She is able to put herself in other people's shoes and anticipate their needs down to the final details.” 

Philip bayer, manager

“Stephanie is very creative yet serious about researching and ideating solutions that are user-oriented.” 

ALEX SOUZA, former mENTOr

Let’s Talk?

I'm open an available to take on new projects. Let's discuss your ideas and bring them to life!
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